Technical first
Your data, servers, tags, analytics and CRM sorted properly before any media spend scales.
Growth you can measure. Systems you can trust.
LB42 builds the tracking, strategy, creative, and automations that turn digital performance into something predictable — not left to chance.
The LB42 Difference
Most agencies sell marketing activity. LB42 builds the full engine behind your results — tracking, ads, workflows, reporting, and infrastructure.
Commercial focus
Every action controlled by ROAS, cost, and revenue impact. No vanity metrics.
Execution at pace
Ads, pages, creative and workflows shipped quickly, with tight feedback loops.
What We Do
Eight connected disciplines that run as one performance engine.
Digital Strategy
Clear growth plans, ROAS models, and testing frameworks so decisions are driven by numbers, not opinion.
Performance Marketing
Paid media across Google, Meta and more, built to scale without wasting spend.
Tracking & Analytics
GA4, GTM and server-side setups that give you clean, reliable performance data.
Conversion Optimisation
Faster pages, better UX and structured testing to turn more visitors into customers.
Web & Infrastructure
Fast, secure, stable environments across Plesk, Cloudflare, DNS and WooCommerce.
Automation & Workflows
n8n, CRM logic and API workflows that remove manual work and missed enquiries.
Creative & Content
Ad creative, scripts and landing copy that focus on action and commercial impact.
Business Intelligence
Dashboards and profit models that give leadership instant visibility and control.
Most companies fail because their systems don’t connect. We fix that.
When your data, tracking, campaigns and workflows finally line up, growth becomes predictable.
Clean data
One version of the truth across platforms and teams.
Reliable tracking
Conversions land where they should — online and offline.
Clear reporting
Dashboards that answer commercial questions quickly.
Scalable campaigns
Media structures designed to scale, not collapse under spend.
Automated workflows
Leads routed, followed up and nurtured without manual chasing.
Real growth intelligence
You understand what actually drives profit, not just clicks.
Signals from recent work
Real numbers when the foundations are fixed and the system runs properly.
38% cost reduction in 60 days
Cutting wasted spend and repairing tracking on a paid media account.
112% improvement in lead quality
Aligning targeting, offers and CRM workflows for a B2B team.
54% uplift in conversion rate
Fixing speed, UX and forms for a performance-focused landing environment.
Ways to work with LB42
Simple, transparent options depending on where your foundations are today.
Foundations
£995 one-off or £495/month for 3 months. GA4 and GTM rebuild, conversion repairs, CRM mapping, dashboards and a performance review — to give you clean, accurate data.
Performance Engine
£1,500–£3,000/month. Paid media, CRO roadmap, tracking maintenance, test cycles and reporting for predictable lead flow and controlled scaling.
Full Stack Partner
£3,000–£6,000/month. Web, automations, CRM, APIs, server-side tagging and dashboards handled by a single partner.
Built for businesses that want clarity, not chaos.
LB42 was created to solve the biggest failing in digital marketing — businesses spending money without reliable data, proper systems, or clear strategy.
Fix the foundations first
Tracking, data and infrastructure sorted before scaling ad spend or headcount.
Systems, not hacks
Joined-up tracking, ads, CRM, automations, servers and reporting under one approach.
Hold the commercial line
Every recommendation tied back to profit, ROAS and risk — not internal politics.
Ready to sort the foundations?
Tell us where things are breaking — tracking, ads, workflows, or all three. We’ll be straight about whether LB42 is the right fit.